Shark Tank Investor Profile
Kevin O'Leary
Venture Capitalist & Entrepreneur
Original Shark Tank investor
Kevin O'Leary, known on Shark Tank as “Mr. Wonderful,” is an entrepreneur and investor whose career began in television production and consumer software. His on-air offers are closely associated with cash flow, licensing, and royalty structures.
Profile facts reviewed 2026-08-23. Investment statistics are calculated from our Seasons 1–17 dataset.
From our database
Kevin O'Leary's on-air record
These figures describe deals shown on television and the amounts assigned to Kevin O'Leary in our dataset. They do not claim that every agreement closed after due diligence. “Marked in business” reflects our latest company-status research, not investment performance.
What Kevin O'Leary's Shark Tank record shows
Our database records 146 on-air deals involving Kevin O'Leary, with $35.1M attributed to the Shark across seasons 1–18. Lifestyle/Home is the largest category at 35 deals, followed by Food and Beverage at 27. Those totals describe the mix of televised offers; they do not establish which private investments produced the best financial return.
O’Leary’s reputation for royalties is supported by the structures recorded in the dataset, although most of his televised agreements are still conventional equity deals. The larger pattern is his preference for a visible route to repayment rather than relying entirely on a distant acquisition.
For founders, his questions are a stress test of financial fluency. Gross margin, customer-acquisition cost, cash requirements, distribution, and the investor’s path to a return all need clear answers. A royalty proposal may also reveal where investor cash flow and founder flexibility are in tension.
Kevin O'Leary made 83 solo deals and 63 shared deals in the current dataset. The most frequent recorded co-investor is Lori Greiner, appearing alongside Kevin O'Leary in 23 deals. That collaboration count is descriptive—not evidence that every televised partnership ultimately closed.
Deal highlights
Largest on-air commitments
Ranked by the amount attributed to Kevin O'Leary in each televised deal.
Zipz Wine
Season 6, Episode 11
Food and Beverage · Solo deal
Never Have I Ever
Season 17, Episode 14
Fashion/Beauty · Solo deal
Vengo
Season 7, Episode 22
Food and Beverage · Shared deal
How Do You Roll
Season 4, Episode 16
Food and Beverage · Solo deal
Boost Oxygen
Season 11, Episode 2
Health/Wellness · Solo deal
Goumi
Season 11, Episode 17
Children/Education · Solo deal
Investment style
O'Leary emphasizes margins, cash flow, customer-acquisition economics, and a defined path to returning capital. He is the Shark most visibly associated with royalty and revenue-based offers.
Most frequent co-investors
- Lori Greiner23 deals
- Robert Herjavec22 deals
- Mark Cuban17 deals
Portfolio by industry
Season-by-season investment recordView table
Amounts are the on-air commitments attributed to Kevin O'Leary. Our data also marks 7 of these companies as acquired.
| Season | Deals | Committed on air |
|---|---|---|
| Season 1 | 6 | $790K |
| Season 2 | 3 | $383K |
| Season 3 | 2 | $500K |
| Season 4 | 10 | $1.8M |
| Season 5 | 8 | $838K |
| Season 6 | 9 | $3.7M |
| Season 7 | 11 | $2.8M |
| Season 8 | 11 | $3.2M |
| Season 9 | 6 | $1.5M |
| Season 10 | 10 | $1.8M |
| Season 11 | 13 | $4M |
| Season 12 | 7 | $1.8M |
| Season 13 | 14 | $3.2M |
| Season 14 | 8 | $1.9M |
| Season 15 | 10 | $2.4M |
| Season 16 | 6 | $1.5M |
| Season 17 | 11 | $2.9M |
| Season 18 | 1 | $350K |
Business background
O'Leary founded SoftKey Software Products, later known as The Learning Company, which Mattel acquired in 1999 in a transaction valued at $4.2 billion. He later built a group of investment, media, and consumer ventures.
Career highlights
- Founded SoftKey Software Products
- Leads O'Leary Ventures
- Known for royalty-based Shark Tank offers
Analysis and stories about Kevin O'Leary
Complete database record
All Kevin O'Leary Shark Tank deals
Search or filter 146 televised deals. Company names link to our latest outcome research.
| Company | Appearance | Industry | Shark amount | Current status |
|---|---|---|---|---|
| Classroom JamsShared deal | S1 E2 | Children/Education | $50K | Not operating / unclear |
| Gift Card RescueShared deal | S1 E4 | Technology/Software | $100K | Not operating / unclear |
| My Therapy JournalShared deal | S1 E5 | Health/Wellness | $40K | Not operating / unclear |
| Soy-Yer-DoughShared deal | S1 E7 | Food and Beverage | $100K | Not operating / unclear |
| Jump ForwardShared deal | S1 E10 | Children/Education | $300K | Acquired |
| Caffeindicator | S1 E13 | Food and Beverage | $200K | Not operating / unclear |
| First Defense Nasal ScreenShared deal | S2 E2 | Health/Wellness | $250K | In business |
| ToygarooShared deal | S2 E2 | Children/Education | $100K | Not operating / unclear |
| FlipoutzShared deal | S2 E3 | Fashion/Beauty | $33K | Not operating / unclear |
| Talbott Teas | S3 E5 | Food and Beverage | $250K | Acquired |
| Uni Key TechnologiesShared deal | S3 E15 | Technology/Software | $250K | In business |
| Buggy BedsShared deal | S4 E1 | Lifestyle/Home | $50K | In business |
| CAT Eapp Privacy AppShared deal | S4 E2 | Technology/Software | $35K | Not operating / unclear |
| SBU UnicycleShared deal | S4 E7 | Fitness/Sports/Outdoors | $150K | Not operating / unclear |
| Drive Suits | S4 E9 | Uncertain/Other | $150K | In business |
| Ruck PackShared deal | S4 E10 | Fashion/Beauty | $75K | Acquired |
| Coffee JouliesShared deal | S4 E13 | Food and Beverage | $38K | Not operating / unclear |
| How Do You Roll | S4 E16 | Food and Beverage | $1M | Not operating / unclear |
| Liddup Cooler | S4 E21 | Food and Beverage | $100K | Not operating / unclear |
| Wicked Good Cup Cakes | S4 E22 | Food and Beverage | $75K | Acquired |
| Mee-Ma's GumboShared deal | S4 E23 | Food and Beverage | $100K | In business |
| BreathometerShared deal | S5 E2 | Health/Wellness | $125K | Not operating / unclear |
| Total Merchant Resources | S5 E6 | Business Services | $200K | In business |
| Paparazzi ProposalsShared deal | S5 E8 | Lifestyle/Home | $125K | In business |
| YuboShared deal | S5 E10 | Children/Education | $75K | Not operating / unclear |
| Groove BookShared deal | S5 E13 | Technology/Software | $75K | Acquired |
| Boo Boo Goo | S5 E20 | Health/Wellness | $100K | In business |
| Velocity SignsShared deal | S5 E23 | Business Services | $75K | Not operating / unclear |
| Fun Time ExpressShared deal | S5 E24 | Children/Education | $62K | Not operating / unclear |
| Paper Box Pilots | S6 E4 | Children/Education | $35K | Not operating / unclear |
| Honeyfund | S6 E6 | Technology/Software | $400K | In business |
| Bottle BreacherShared deal | S6 E8 | Food and Beverage | $75K | Not operating / unclear |
| Zipz Wine | S6 E11 | Food and Beverage | $2.5M | Not operating / unclear |
| Green Box | S6 E16 | Food and Beverage | $300K | Acquired |
| Beverage Boy | S6 E18 | Food and Beverage | $50K | Not operating / unclear |
| Frill ClothingShared deal | S6 E21 | Fashion/Beauty | $50K | Not operating / unclear |
| Pitt MossShared deal | S6 E25 | Green/CleanTech | $200K | In business |
| Shark WheelShared deal | S6 E29 | Fitness/Sports/Outdoors | $75K | In business |
| X CraftShared deal | S7 E5 | Technology/Software | $300K | In business |
| Sarah Oliver HandbagsShared deal | S7 E10 | Fashion/Beauty | $83K | Not operating / unclear |
| Geek My Tree | S7 E11 | Lifestyle/Home | $225K | Not operating / unclear |
| Lovepop | S7 E11 | Lifestyle/Home | $300K | In business |
| Extreme SandboxShared deal | S7 E12 | Children/Education | $75K | Not operating / unclear |
| PRX Performance | S7 E19 | Fitness/Sports/Outdoors | $80K | In business |
| Illumi Bowl | S7 E21 | Lifestyle/Home | $100K | In business |
| Innovation Pet | S7 E21 | Pet Products | $250K | Not operating / unclear |
| VengoShared deal | S7 E22 | Food and Beverage | $1M | In business |
| Petnostics Pet HealthShared deal | S7 E24 | Pet Products | $150K | Not operating / unclear |
| Felt | S7 E29 | Lifestyle/Home | $225K | In business |
| Tek Dry | S8 E3 | Technology/Software | $500K | Not operating / unclear |
| Potato Parcel | S8 E6 | Media/Entertainment | $50K | In business |
| Sunscreenr | S8 E6 | Health/Wellness | $800K | Not operating / unclear |
| Toor LockboxShared deal | S8 E8 | Lifestyle/Home | $250K | Not operating / unclear |
| InboardShared deal | S8 E10 | Fitness/Sports/Outdoors | $375K | Not operating / unclear |
| Digiwrap | S8 E11 | Lifestyle/Home | $150K | In business |
| Pinblock | S8 E13 | Children/Education | $100K | Not operating / unclear |
| Rareform | S8 E19 | Fashion/Beauty | $300K | In business |
| Apollo Peak | S8 E20 | Pet Products | $100K | In business |
| Bridal BuddyShared deal | S8 E24 | Fashion/Beauty | $38K | In business |
| Wine & Design | S8 E24 | Media/Entertainment | $500K | In business |
| Benjilock | S9 E4 | Fitness/Sports/Outdoors | $200K | In business |
| Drain Wig | S9 E6 | Lifestyle/Home | $300K | In business |
| Waive Car | S9 E7 | Automotive | $500K | Not operating / unclear |
| Snarky TeaShared deal | S9 E8 | Food and Beverage | $75K | In business |
| Rounder Bum | S9 E18 | Fashion/Beauty | $150K | In business |
| The Pop | S9 E19 | Children/Education | $250K | In business |
| Le-Glue | S10 E1 | Children/Education | $80K | In business |
| Bundil Investment App | S10 E3 | Technology/Software | $100K | Not operating / unclear |
| Cup Board ProShared deal | S10 E3 | Lifestyle/Home | $20K | In business |
| Pop It Pal | S10 E8 | Uncertain/Other | $250K | Acquired |
| Monti Kids | S10 E12 | Children/Education | $200K | Not operating / unclear |
| Toybox Labs | S10 E15 | Technology/Software | $150K | In business |
| Certifi Kid | S10 E18 | Children/Education | $600K | In business |
| BasepawsShared deal | S10 E21 | Pet Products | $125K | In business |
| Desk View | S10 E22 | Lifestyle/Home | $150K | Not operating / unclear |
| Bat Bn B Pest Control | S10 E23 | Lifestyle/Home | $100K | In business |
| Blueland | S11 E1 | Lifestyle/Home | $270K | In business |
| Boost Oxygen | S11 E2 | Health/Wellness | $1M | In business |
| AIRA Wireless ChargerShared deal | S11 E3 | Technology/Software | $167K | In business |
| EZC Pak | S11 E6 | Health/Wellness | $125K | In business |
| The Measuring ShovelShared deal | S11 E6 | Lifestyle/Home | $20K | Not operating / unclear |
| Beardaments | S11 E9 | Business Services | $150K | In business |
| Kreyol Essence | S11 E11 | Health/Wellness | $400K | In business |
| Bertello | S11 E15 | Lifestyle/Home | $120K | In business |
| Bohana Popped Water Lily Seeds | S11 E16 | Food and Beverage | $200K | Not operating / unclear |
| Critter Pricker | S11 E17 | Lifestyle/Home | $115K | Not operating / unclear |
| Goumi | S11 E17 | Children/Education | $1M | In business |
| First Saturday Lime | S11 E19 | Lifestyle/Home | $100K | In business |
| MC Squares | S11 E23 | Lifestyle/Home | $300K | Not operating / unclear |
| Pooch Paper | S12 E2 | Lifestyle/Home | $250K | In business |
| Animated Lure | S12 E3 | Lifestyle/Home | $325K | In business |
| Prime 6 Charcoal | S12 E6 | Lifestyle/Home | $200K | In business |
| Swipe N Snap Diaper CreamShared deal | S12 E11 | Children/Education | $60K | In business |
| Mountain Flow Eco-WaxShared deal | S12 E12 | Health/Wellness | $150K | In business |
| Step N Pull | S12 E19 | Lifestyle/Home | $300K | In business |
| Larq BottleShared deal | S12 E21 | Health/Wellness | $500K | In business |
| SongloriousShared deal | S13 E2 | Lifestyle/Home | $125K | In business |
| Flasky FlowersShared deal | S13 E3 | Lifestyle/Home | $25K | In business |
| 54 ThronesShared deal | S13 E4 | Fashion/Beauty | $125K | In business |
| Tabby Dates | S13 E4 | Technology/Software | $300K | Not operating / unclear |
| Wad-Free | S13 E5 | Lifestyle/Home | $200K | In business |
| Hello PrenupShared deal | S13 E6 | Lifestyle/Home | $75K | In business |
| Banana LocaShared deal | S13 E9 | Food and Beverage | $125K | In business |
| Roq InnovationShared deal | S13 E11 | Lifestyle/Home | $100K | In business |
| Va Broom | S13 E11 | Lifestyle/Home | $350K | In business |
| Tristen Ikaika | S13 E12 | Lifestyle/Home | $250K | In business |
| Behave Bras | S13 E15 | Fashion/Beauty | $150K | In business |
| Sunflow Beach Chairs | S13 E16 | Business Services | $1M | In business |
| Magic Dates | S13 E17 | Food and Beverage | $150K | In business |
| Round21 | S13 E17 | Fitness/Sports/Outdoors | $250K | In business |
| Turbo Trusser | S14 E2 | Food and Beverage | $100K | In business |
| Woosh Smart Air Filter | S14 E4 | Lifestyle/Home | $500K | In business |
| The Square Keg | S14 E6 | Food and Beverage | $300K | Not operating / unclear |
| Zip StringShared deal | S14 E9 | Children/Education | $50K | In business |
| Cabinet HealthShared deal | S14 E11 | Health/Wellness | $250K | In business |
| Parting StoneShared deal | S14 E19 | Uncertain/Other | $200K | In business |
| Tia Lupita | S14 E20 | Food and Beverage | $500K | In business |
| EyewrisShared deal | S14 E22 | Lifestyle/Home | $25K | In business |
| Thrill BuildersShared deal | S15 E5 | Fitness/Sports/Outdoors | $100K | In business |
| The Tomte Cake | S15 E8 | Food and Beverage | $200K | In business |
| Dingle Dangle | S15 E10 | Children/Education | $75K | In business |
| Poplight | S15 E11 | Lifestyle/Home | $150K | In business |
| Meat The MushroomShared deal | S15 E12 | Food and Beverage | $75K | In business |
| Au Baby | S15 E13 | Lifestyle/Home | $80K | In business |
| Psyonic Bionic HandShared deal | S15 E15 | Health/Wellness | $333K | In business |
| Chefee Robotics | S15 E17 | Electronics | $500K | In business |
| VSEATShared deal | S15 E20 | Fitness/Sports/Outdoors | $100K | In business |
| Robo BurgerShared deal | S15 E21 | Food and Beverage | $750K | In business |
| ChalklessShared deal | S16 E5 | Fitness/Sports/Outdoors | $200K | In business |
| Pho Licious | S16 E8 | Food and Beverage | $500K | In business |
| Legit Kits | S16 E9 | Lifestyle/Home | $150K | In business |
| Nameberry | S16 E10 | Children/Education | $350K | In business |
| Dome Dock | S16 E13 | Fashion/Beauty | $100K | In business |
| Cow Pots | S16 E15 | Green/CleanTech | $200K | In business |
| Gerty Pet | S17 E2 | Pet Products | $50K | In business |
| Impeccable ChickenShared deal | S17 E2 | Food and Beverage | $100K | In business |
| Pee Sport | S17 E8 | Fitness/Sports/Outdoors | $150K | In business |
| Makers Social | S17 E9 | Food and Beverage | $150K | In business |
| Screen SkinzShared deal | S17 E10 | Technology/Software | $150K | In business |
| Clean Green Golf BallsShared deal | S17 E13 | Fitness/Sports/Outdoors | $175K | In business |
| Nude Foods MarketShared deal | S17 E13 | Food and Beverage | $125K | In business |
| Never Have I Ever | S17 E14 | Fashion/Beauty | $1.5M | In business |
| REMplenishShared deal | S17 E14 | Health/Wellness | $200K | In business |
| 9 StrapShared deal | S17 E16 | Fitness/Sports/Outdoors | $200K | In business |
| STOMP Athletics | S17 E17 | Fitness/Sports/Outdoors | $50K | In business |
| Wedding Weekender | S18 E1 | Lifestyle/Home | $350K | In business |