Spikeball - Shark Tank Update

Spikeball - Toys and Games

Published

Season 6, Episode 29 Founded by Chris Ruder In Business

Spikeball Details

Shark Tank Episode Details

Founders Chris Ruder
Air Date 2015-05-15
Season & Episode Season 6, Episode 29
Initial Ask $500K for 10.0% equity
Deal Details Got deal: $500K for 20.0% equity from Daymond John
Estimated Yearly Revenue $19 million
Estimated Net Worth (4x estimated revenue) $76 million

The Shark Tank Pitch

Entrepreneur Chris Ruder appeared on Shark Tank Season 6 seeking $500,000 for 10% equity in Spikeball, valuing his sports recreation company at $5 million. The inspiration for Spikeball came from Ruder's vision to create the next great American sport by reviving and revolutionizing the old game of roundnet, combining elements similar to volleyball and foursquare in a portable, high-energy format that could be played anywhere without boundaries.

Spikeball revolutionized recreational sports by creating an ultra-portable game that required only one ball and one circular net in a backpack, featuring gameplay where teams have three touches to spike the ball back off the 360-degree net to the opposing team, with no boundaries making it as much about athleticism and strategy as traditional court sports. The innovative game addressed the need for accessible, competitive recreation that could be played on beaches, parks, or any open space, positioning Spikeball as both a fun backyard activity and a serious competitive sport with organized tournaments, leagues, and even professional-level play attracting serious athletes nationwide.

At the time of his Shark Tank appearance, Chris had achieved remarkable early success with 29,000 units sold in one year, projecting $3.2 million in sales for 2014, while each unit cost $14 to manufacture and sold for $59 retail, demonstrating strong profit margins and market validation for the resurgent sport. The business model focused on direct sales through retail partnerships with major sporting goods stores like Dick's Sporting Goods (which had placed a 10,000-unit order), online sales, and tournament organization, targeting athletes, outdoor enthusiasts, and anyone seeking a competitive yet accessible sport that combined skill, strategy, and pure athleticism.

Where Are They Now?

During their Shark Tank presentation, Chris Ruder brought four professional Spikeball players to demonstrate the fast-paced, competitive nature of the game, effectively showing how the sport combined athleticism with accessibility, ultimately securing a deal with Daymond John for $500,000 for 20% equity after negotiations, though several sharks initially questioned the high valuation before recognizing the sport's potential for growth. The presentation generated mixed reactions from the sharks, with Lori Greiner, Nick Woodman, and Mark Cuban all dropping out due to valuation concerns, while Kevin O'Leary offered a loan structure, but Daymond's offer for licensing rights and his understanding of building sports brands convinced Chris to accept the partnership that would help scale Spikeball's national presence.

Following their Shark Tank appearance, Spikeball proved that sometimes the best outcome isn't always the shark deal, as their agreement with Daymond John never closed, but the exposure and validation from the show launched the company into unprecedented growth and success in the competitive sports market. The company demonstrated remarkable resilience and vision by continuing to build independently, focusing on tournament organization and community building that transformed Spikeball from a backyard game into a legitimate competitive sport, with the national tournament being broadcast on ESPN2 in 2021 and the sport gaining recognition through the International Roundnet Federation's efforts to make it an Olympic sport.

As of 2023, Spikeball has achieved extraordinary success with annual revenue of $19 million and an estimated company valuation of over $45 million, proving that innovative sports concepts can build massive businesses when they truly capture the imagination of athletes and recreational players, while the company continues expanding with new products like 'The Mammoth' made from 100% recycled plastic and maintains its position as the leader in what has become a global phenomenon with millions of players worldwide.

Revenue

$19 million

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