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Riverbend Details
Shark Tank Episode Details
The Shark Tank Pitch
Rural innovation addresses backyard poultry needs when Erik Diedrichsen's morning chicken-feeding routine became a catalyst for creating Riverbend Resources, a revolutionary solution that transforms messy, wasteful traditional feeders into efficient, weatherproof systems using simple plastic containers. His breakthrough came while observing how conventional feeders attracted rodents, spilled feed everywhere, and required constant refilling, inspiring him to develop the Poultry Pro Feeder that converts any plastic container into a no-mess feeding station in minutes.
The ingenious design allows chickens to access food without creating waste while protecting feed from weather and pests, addressing the needs of approximately 85 million domesticated chickens across America where backyard poultry ownership has become the third most popular pet choice after dogs and cats. Erik's product line includes both the Poultry Pro Feeder priced at $30 with $5 manufacturing costs and the complementary Poultry Pro Waterer that provides self-filling, self-cleaning hydration systems holding up to five gallons.
The company demonstrates impressive financial success with $3 million in lifetime sales, $1 million generated in the current year with projections to reach $2 million annually, while Erik's determination to combat knockoff products led him to secure three design patents and pursue legal action against counterfeiters in groups of 100.
Where Are They Now?
Poultry innovation secured strategic mentorship when Erik Diedrichsen's passionate presentation on Shark Tank Season 16 seeking $300,000 for 10% equity successfully negotiated a partnership with Daymond John for $300,000 at 20% equity, after the entrepreneur demonstrated both strong sales metrics and personal dedication to solving real problems for backyard chicken owners. The compelling pitch resonated particularly with Daymond, who revealed his own experience raising chickens to control ticks on his property, using donkeys for protection, and joking about his security team "Junior and George with their shotguns," creating memorable television moments that highlighted the authentic market need Erik addressed.
Since partnering with Daymond John, our research shows Riverbend Resources has experienced tremendous growth following their television exposure while significantly expanding their retail distribution network to include major chains like Lowe's and Tractor Supply alongside their strong Amazon presence where they sell over 2,000 units. We found that the company actively engages their community through educational initiatives including the "Free Chick Initiative," instructional videos, and blog posts, while customer feedback remains overwhelmingly positive with numerous 5-star reviews praising their products for eliminating food waste and maintaining tidy coops, proving that sometimes the most practical solutions emerge from everyday farming challenges when combined with entrepreneurial innovation and strategic television exposure.
Revenue
$2+ million