Radiate Campfire - Shark Tank Update

Radiate - portable campfire

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Season 9, Episode 21 Founded by Brent Davidson and Bryan Cantrell In Business

Radiate Campfire Details

Shark Tank Episode Details

Founders Brent Davidson and Bryan Cantrell
Air Date 2018-01-28
Season & Episode Season 9, Episode 21
Initial Ask $50K for 20.0% equity
Deal Details Got deal: $100K for 25.0% equity from Robert Herjavec
Estimated Yearly Revenue Unknown
Estimated Net Worth (4x estimated revenue) Unknown

The Shark Tank Pitch

Outdoor adventure met safety innovation when entrepreneurs recognized the inherent dangers and limitations of traditional campfires and developed Radiate as a revolutionary portable campfire solution that would deliver authentic fire experiences without the environmental risks, fire restrictions, and safety concerns that plague conventional outdoor fires. Their breakthrough design combined the primal appeal and warmth of real flames with modern safety engineering, featuring a contained system that could provide the ambiance, heat, and cooking capabilities of traditional campfires while addressing critical issues including wildfire prevention, air quality concerns, location restrictions, and weather dependencies that often limited outdoor enthusiasts' ability to enjoy fire experiences.

The innovative product targeted camping enthusiasts, outdoor adventurers, backyard entertainment hosts, and anyone seeking the psychological and practical benefits of fire without the traditional risks and regulations, while offering portability and convenience that traditional fire pits and campfires couldn't match. Seeking investment to scale production and expand market reach, the Radiate team entered Shark Tank Season 9 with a product designed to capitalize on the growing outdoor recreation market and increasing concerns about wildfire safety, while positioning themselves within the broader trend toward safer, more environmentally conscious outdoor equipment that didn't sacrifice the authentic experiences that drew people to nature activities.

Where Are They Now?

The sharks evaluated Radiate's innovative campfire technology with interest in the growing outdoor recreation market and the product's potential to address legitimate safety and environmental concerns, though specific details about individual shark responses and negotiations remain limited from available sources, suggesting the pitch may have faced challenges in communicating the unique value proposition or market opportunity. The outdoor equipment market's competitive nature and the challenge of scaling manufacturing for a specialized product likely influenced the sharks' assessment of the investment opportunity and the entrepreneurs' ability to build sustainable distribution channels in the camping and outdoor recreation industry.

Following their Shark Tank appearance, Radiate focused on building their business through direct-to-consumer sales and outdoor retail partnerships, leveraging the television exposure to increase brand awareness among camping and outdoor enthusiasts who valued innovative solutions to traditional outdoor challenges. We found that Radiate continues operating in the outdoor recreation and camping equipment space, though specific details about their current market presence, sales volume, and financial performance remain limited, suggesting they may have focused on niche markets and specialized outdoor retailers rather than pursuing mass-market distribution.

August 2026 update: We continue to see mixed signals about Radiate's current status. RadiateSharkTank.com is live with information about the portable campfire and links to purchase it, while Radiate products also remain available through third-party sellers, including Amazon.

However, the website identifies itself as an Amazon affiliate, and we have not independently confirmed that it is operated by Radiate's original company. The brand's social media presence has also been quiet.

Because the product remains available and we have found no reliable confirmation of a formal closure, we are keeping Radiate Campfire marked as in business while continuing to monitor its status.

Revenue

Unknown

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